Branding 101: What Makes a Brand Powerful
Sep 5
A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand). We live in a time where competition rises on every corner, and t...
Continue Reading5 Promotional Products That Actually Work for Medical Practices
Jul 8
Getting your medical practice noticed can feel tricky. A restaurant can send a mascot to a football game and hand out free t-shirts. A retail shop can run flashy giveaways on social media. But hea...
Continue Reading5 Products That will Send you Over the Moon and out of This World
Apr 25
For the first time since Neil and Buzz took those first steps on July 16th, 1969, there hasn't been a more exciting time for space exploration than right now. Just recently, we landed another rover...
Continue ReadingA Marketer's (Tiny) Guide to Promo at Trade Shows
Feb 25
Trade show season is quickly approaching, and standing out in the sea of booths can feel like a daunting task. The competition is fierce, and capturing attention amid the hustle and bustle of the e...
Continue ReadingReusable vs. Disposable Items
Dec 20, 2025
Disposable products are a common part of everyday life for most folks - think single-use items like plastic cutlery, paper plates, shopping bags from the grocery store, napkins, the coffee cup from...
Continue Reading12 Perfect Pediatric Products for Babies
Sep 22, 2025
Oh, babies! What a joy to welcome. Bringing a new baby into the world is so exciting (but also stressful and frequently sleepless). New parents know that there's a lot to procure and prepare before...
Continue ReadingWhat Makes Gen Z Tick?
Jul 17, 2025
It's 2020, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group's eldest squarely in their mid-twenties. Chances are that you may work a...
Continue ReadingBranding 101: Let’s Talk Logos
Mar 19, 2025
A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...
Continue ReadingThe History of Promotional Products
Jan 28, 2025
If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...
Continue ReadingThese Are the Tech-Savvy Promotional Products You Are Looking For
Nov 2, 2024
Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiqu...
Continue Reading10 Tweetable Quotes for Motivation
Oct 19, 2024
People love quotes. That's probably why 30% of retweets on Twitter are quote-related. You can tap into that trend by posting engaging and entertaining quotes on your company's account. However, quo...
Continue ReadingLead a Healthier Lifestyle With These 6 Promotional Products
Aug 29, 2024
Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, t...
Continue Reading12 Coolest Squeeze Products to Relieve Your Stress
Aug 1, 2024
Admit it, when you get a goodie bag full of promotional products, or you see a booth at a trade show - you immediately gravitate towards the stress relievers. Stress relievers have evolved well bey...
Continue ReadingCase Study: This Promotional Product is in the Bag
Mar 23, 2024
Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock desi...
Continue ReadingFrom Zero to Wow: 6 Uniforms That Every Employee Will Love
Jan 18, 2024
Have you ever worked at a 9 to 5 job where there is a mandatory uniform? But... this required uniform is old, frumpy, and 100 percent unflattering? We've been there too! There are benefits of unif...
Continue ReadingYour Guide to Decoration Methods: Part 1
Jan 10, 2024
How do you decide which type of decorating method to use when so many possibilities are available for customized apparel and products? Each decorating choice has various advantages. In this blog, w...
Continue Reading5 Fail-Proof Ideas for Your Business Instagram
Sep 21, 2023
What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it - Instagram. This photo and video sharing social platform have re...
Continue ReadingThe Best Apps For Organization
Aug 22, 2023
For many of us, keeping organized and productive seems to be the goal that haunts us throughout the year - especially in an increasingly digital age where social media, a million calendar reminders...
Continue ReadingWhat’s Up With Unboxing Videos? The Trend You Must Try
Apr 12, 2023
We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...
Continue Reading6 Retro Products That Are a Blast From the Past
Mar 7, 2023
No matter what decade you think of when you think of "retro products", you can bet there's a customizable product perfect for your next event. Using nostalgia to promote your business can resonate ...
Continue ReadingHow to Create Buzz Around a Launch With Promo Products
Feb 28, 2023
So, you're launching a new product or service? Congratulations - what an exciting time for your business! We understand that your next step is to develop your action plan to make this launch overwh...
Continue Reading6 Products to Welcome Students Back to School
Dec 25, 2022
"Don't you just love New York in the fall? It makes me wanna buy school supplies. I would send you a bouquet of newly sharpened pencils if I knew your name and address." Tom Hanks said it bes...
Continue Reading16 Ways Color Affects Your Branding and Marketing
Nov 18, 2022
Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...
Continue Reading8 Graphic Design Mistakes to Avoid
Oct 12, 2022
From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the...
Continue ReadingTake a Hike! 6 Products to Help you in the Great Outdoors
Oct 5, 2022
Did you know that between the United States, Mexico, and Canada, there are 15 different ecological regions in North America? Right in our own back yard, you can go from the frosty tundra of far nor...
Continue ReadingYour Guide to Promo Hats
Sep 27, 2022
A hat is a hat, right? With so many different styles available, it's easy to get confused. With this quick guide to promotional headwear, you'll learn the differences between the various styles of ...
Continue Reading6 Stuffed Animals to Cuddle Your Way to Happiness
Jul 24, 2022
Almost everyone had a favorite stuffed animal growing up. They were a friend that you confided your deepest secrets to, a friend that could keep you company when thunderstorms rolled through the ni...
Continue Reading5 Invaluable Marketing Books to Help Grow Your Brand
Jul 9, 2022
In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...
Continue Reading6 Things You're Missing Out on by Not Using Promotional Products
Jun 9, 2022
Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...
Continue ReadingCraft the Perfect Trade Show Swag Bag
May 18, 2022
Virtual tradeshows are definitely here to stay, and that isn't a bad thing! Not only are virtual tradeshows a lot more cost-effective for the organization hosting them, but they're also cheaper for...
Continue Reading6 Products to Show Your Support for Breast Cancer Awareness
May 3, 2022
Suppose you're looking for a cause to support to make sure that your business is responsible and giving back to the community. In that case, breast cancer awareness is an excellent choice because i...
Continue ReadingCase Study: Hay, Where'd You Get That Tote?
Apr 18, 2022
Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A ...
Continue ReadingIt's Party Thyme: 7 Products for Plant Lovers
Apr 3, 2022
In recent years, home gardening has gone from a small hobby to a full-blown trend. Houseplants aren't just beautiful home décor- they're actually good for your health! Owning indoor plants c...
Continue Reading6 Fun Products for Keeping Kids Occupied at Home
Mar 5, 2022
Since the coronavirus outbreak has forced many schools and daycares to close, millions of children are experiencing a major disruption in their daily lives. Parents working from home may be struggl...
Continue ReadingYes, There's a Difference: Everything You Need to Know About Pens
Nov 15, 2021
Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the "write" one can be a lot har...
Continue ReadingHow Promo Products Can Tell Your Brand's Story
Nov 8, 2021
Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...
Continue Reading6 Things You're Missing out on by Not Using Promotional Products
Oct 18, 2021
Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...
Continue Reading